Welcome!

Weblogic Authors: Yeshim Deniz, Elizabeth White, Michael Meiner, Michael Bushong, Avi Rosenthal

Related Topics: @CloudExpo, Linux Containers, Release Management

@CloudExpo: Article

How Cool is the Cloud?

The promise of the cloud is that everything is easy and portable

Seven years ago we set out to build a technology that would solve the immense problems faced by business in adoption of technology. If you are not familiar with those problems, you need to familiarize with the now canonical Standish Groups’ Chaos Report, which among other things documents only a 32% rate of software projects completing successfully.

During our journey, we encountered many cool things. From the beginning, we were early adopters of the LAMP stack; Linux, Apache, MySQL and PHP. Further, we were able to leverage all sorts of open-source tools like WYSIWYG controls, time and date management libraries, an amazing JavaScript library called jquery, parsers, ftp servers, email and so much more. These things greatly accelerated our time to market.  Open sources was and remains really cool because it provides practical solutions to complex code problems.

Soon after, “Web 2.0” emerged, and this was also cool.  Essentially, this meant that many technologies would be opened up over the web for access by other technologies, leveraging very standard and common methods of interaction.  Such concepts as XML and SOAP opened up new worlds for accessing large and complex software applications via relatively simple mechanisms.  As a small software developer, we could now expend minimal resources to access one of the world’s largest geo-data repositories (google maps), to transact on the world’s leading online marketplace (eBay) and to ship via one of the world’s leading shippers (FedEx). Best of all, as a Platform provider, we could provide all of these capabilities to non-programmers using our tools!  This was cool.

Several years ago as an ISV, we also became early adopters of VMWare’s server virtualization product line.  Recent releases have even included a free version of their flagship ESX product line called ESXi, and this brings tremendous value to small business customers.  Once installed, ESX allows the creation of many “virtual servers” on a single piece of hardware, and facilitates the installation of “virtual appliances”, essentially an entire software stack, into those virtual servers.  Maybe even more impressively, it also allows for a deep level of management and portability of those appliances onto other ESX or any OVF formatted location.  Being able to package an entire application stack as an appliance and make it portable, while removing many aspects of hardware support from the equation, was and is very cool.

Today, we are an early cohabitant of “The Cloud”, thanks in no small part to our adoption of all of the cool cloud enablers mentioned above.  But to understand how cool cloud computing really is, you first have to understand that the cloud is still in its infancy, and already, it’s a cool kid.  It’s kind of like that ten year old who hangs around with friends that can drive.

The promise of the cloud is that everything is easy and portable. When you provision a new server, you can decide where you want it to sit… GoGridAmazon?  Behind your firewall?...it’s up to you.  And with just points and clicks, you can move them later if you change your mind, data and all. You can perform simple ramp ups of storage, processor and memory, or more sophisticated ramp up’s by adding new servers to a cluster. Provisioning those servers is always simply point and click, and all things complex about the underlying software stack is handled for you.  It won’t be long at all before you won’t even have to know what a “cluster” or “RAM” physically represents…you’ll just buy it if things are running slowly.

And, there’s so much more.  Imagine having a one-click choice whether your data files are uploaded to your server…or sent directly to Amazon S3 for cheap, efficient storage? Imagine choosing a host, based on SLA and price, with a single click?  Imagine pointing-and-clicking to select a data backup and archival plan that most closely suits your needs?

And, in the cloud, you will access a plethora of features and services a la carte.  Access a 5GL Platform as a Service so you don’t even have to be a programmer to build and deploy sophisticated applications, or to speed up your deployment timeframes if you are a programmer. Spin up a development environment, import some baseline functionality, customize it, tie into some web services to do anything from shipping to currency conversion to mapping, and roll the entire package out to production for your company to benefit from.

So, again, how cool is the cloud?  The cloud will empower legions of people to do things they never had even a remote chance to accomplish prior. The decreased timeframes for deployment coupled with dramatic empowerment of people represents a transformative productivity gain globally. It builds on a host of incredible technologies that have been pioneered over the last decade or so, and it brings them all together, once and for all, under a common umbrella. Using the right tools, even non-programmers will be able to produce results that would pleasantly surprise the authors of the Chaos report referenced above by bringing in new functionality on time and on budget.

The last decade has seen a lot of cool evolution in technology. The cloud is what brings it all together, and really puts it to work efficiently and easily. That’s how cool the cloud is.

More Stories By Treff LaPlante

Treff LaPlante has been involved with technology for nearly 20 years. At WorkXpress, he passionately drives the vision of making customized enterprise software easy, fast, and affordable.

Prior to joining WorkXpress, Treff was director of operations for eBay's HomesDirect. While there, he created strategic relationships with Fortune 500 companies and national broker networks and began his foray into the development of flexible workflow software technologies. He served on the management team that sold HomesDirect to eBay.

During his time at Vivendi-Universal Interactive, Treff was director of strategy. In addition to M&A activities, Treff broadly applied quantitative management principles to sales, marketing, and product line functions. Treff served as the point person for the management team that sold Cendant Software to Vivendi-Universal. Earlier positions included product management and national sales trainer for Energy Design Systems, an engineering software company. Treff began his professional career as a metals trader for Randall Trading Corp, a commodities firm that specialized in bartering and transporting various metals and coal from the then-dissolving Soviet Union.

Treff received his MBA from Pepperdine University and a BS in chemical engineering from The Pennsylvania State University. http://www.workxpress.com

Comments (1)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


IoT & Smart Cities Stories
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more busine...