Welcome!

Weblogic Authors: Yeshim Deniz, Elizabeth White, Michael Meiner, Michael Bushong, Avi Rosenthal

Related Topics: Weblogic, Microservices Expo, @CloudExpo

Weblogic: Article

How the Enterprise Cloud Computing Affects the Datacenter

Applications cost too much to develop, run and maintain

Adaptivity at Cloud Expo

There are a variety of applications that support numerous business lines across an enterprise. These applications exhibit a wide range of operational characteristics as they service the diverse business demands. That diversity is the key to business success, but it has consequences.

Ask an enterprise application architect about how IT should run a data center and you will find that the range of behaviours exhibited across the portfolio of applications cannot be run on one set of standard platform configurations. Most critical applications have extreme operational requirements that require specialised adjustments to operating environments.

Ask any data center manager about accommodating those different application behaviours and they will tell you the proliferation of platforms makes it impossible to contain costs, manage complexity or maintain reliability, especially for those critical applications.

Ask any business executive about how business is running and they will tell you that applications cost too much to develop, run and maintain. They cannot correlate growth to investment in IT.

Offering IT as a service requires a paradigm shift in technology, operational processes and thinking about how business demand – manifested by applications – affects the use of all data center resources. Enterprise Cloud Computing enables IT as a service and is the next phase in data center evolution to solve this spiralling dilemma. The question is, how does business successfully operate this expensive investment?

The Enterprise Cloud in Brief
The Enterprise Cloud combines a series of evolving and maturing technologies with associated techniques that make it easier to leverage the power of distributed processing while minimising the complexity and difficulty associated with such distribution. The location of compute, network and storage resources required to operate applications becomes transparent through virtualisation and dynamic allocation. Applications are serviced by pools of infrastructure services that do not have to be dedicated to an application. This fluidity is supported by advances in resource monitoring, advanced security and faster networking. The promise of cloud computing is providing significantly improved user experience, while balancing cost and efficiency – three critical pillars that must be satisfied for a business to succeed. But IT promises rarely live up to the hype, and the reason is simple: IT typically builds such projects with little input from the business on growth and general usage.

The cloud, even with all its new technologies, is not magic. It is an operating environment that needs to be designed to perform optimally. The design must start top-down, with business requirements taking into account:
• How the business operates;
• What are the peaks, cycles and key operating drivers; and
• How vital is availability, or processing massive throughput?

The typical IT response has been to design from the bottom up. In a sufficiently large enterprise, the answer will be yes for many requirements questions, but not for all the applications, nor for all lines of business. In the absence of that knowledge, the answer has been to design from the bottom up, resulting in an overengineered operating platform, which increases cost and complexity while causing data center sprawl to swell, thus reducing reliability.

Understanding Demand
There is nothing more important than servicing business demand properly, so the question is how to do so and what happens once you understand that demand? Despite the variety of applications that exist, they can all be categorised into a small set of workload characteristics.

Numerical processing intensive – Applications that process large data sets from many sources (dozens of sources, millions of records, gigabytes of data), involving iterative calculations, data transformations and data-driven matching. These applications typically run for many hours and must complete in tight operational timeframes (ie, statement generation and rendering, risk calculators, general ledger, etc).

Request/response – Applications that provide a large population of users’ business intelligence by making disparate data sources transparent.

Event driven – Users are presented with data changes every second that affect the models they are running. Users must make decisions frequently based on those models (for example, trading environments).

High concurrency/high throughput – Typified by internet-facing applications that must be responsive to massive fluctuations in demand while providing rich media content to end users.

Ubiquitous user – Typified by the need to allow a user multiple presences through different media (webcasts, telepresence, etc).

Getting the cloud aligned is imperative if the investment in this evolutionary technology is to be realised. Racing to implement technology without a proper understanding of the business demand it will service is a mistake. This is a cultural change across IT and business, so below are a few guiding principles to consider:
• Be specific about workload-type requirements by establishing the means to measure them through the use of defined qualities (response time, availability and opportunity cost).
• Challenge conventional wisdom about quality values and don’t accept broad statements about 24/7 availability without some business qualification.
• Don’t allow application owners to pigeonhole their applications into specialised classes. Owners of high-performing applications consider all aspects of an application to be unique. Make sure the work is decomposed well enough by workload type to challenge those assumptions.

Cloud is the long-term strategic delivery model that will enable IT as a service while reducing virtual sprawl in the data center – if firms design, build and operate it correctly.

More Stories By Tony Bishop

Blueprint4IT is authored by a longtime IT and Datacenter Technologist. Author of Next Generation Datacenters in Financial Services – Driving Extreme Efficiency and Effective Cost Savings. A former technology executive for both Morgan Stanley and Wachovia Securities.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
DX World EXPO, LLC, a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of the 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great deals to gre...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develop...
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
"Evatronix provides design services to companies that need to integrate the IoT technology in their products but they don't necessarily have the expertise, knowledge and design team to do so," explained Adam Morawiec, VP of Business Development at Evatronix, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.