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Data Management and Analytics Solutions Drive the Adoption of Application Development & Deployment Software, According to IDC

International Data Corporation (IDC) today released the Application Development & Deployment (AD&D) forecast component from the Worldwide Semiannual Software Tracker. The AD&D market is expected to generate revenue of $80.6 billion in 2012, which represents growth of 3.7% over the 2011 revenue of $77.8 billion. The collective outlook for the overall AD&D market is for moderate growth in 2012 due to slower than expected sales in the second half of the year followed by a return to higher single-digit growth in 2013 and beyond.

The Worldwide Semiannual Software Tracker monitors more than 330 software vendors in the AD&D markets, across a total of 49 countries globally. Information provided include biannual market size, vendor share, and forecast data for the twenty-three functional markets that comprise the AD&D software market, which are grouped by the following secondary markets: Application Development Software; Application Server Middleware; Data Access, Analysis, and Delivery; Integration and Process Automation Middleware; Quality and Life-Cycle Tools; Structured Data Management Software; and Other Application Development and Deployment.

Within the AD&D markets, the Relational Database Management Systems (RDBMS) market stands out with a 34% market share. It is by far the biggest individual market and it is led by Oracle, which has nearly a 50% share compared to other vendors. Unlike other mature markets, RDBMS is forecast to outperform most AD&D markets with high single-digit growth in 2013 and beyond.

The honor of highest forecast growth across AD&D markets belongs to the $228 million Distributed Cache Services Managers market. Products in this market cache data that is used frequently in order to materially improve application performance. This market grew 15.9% in the first half of 2012 (1H12) and it is expected to grow at a similar rate in 2013 and beyond.

Data Integration and Access Software (DIAS) is a structured data management market with revenues of more than $4 billion and is experiencing growth on par with the RDBMS market with which it has a close relationship. IBM is the clear leader in DIAS with 17.5% market share, followed by the SAS Institute and Informatica. Growth between 2012 and 2016 will remain strong in the DIAS market as enterprises search for ways to better integrate their increasingly distributed computing environments.

The Process Automation Middleware (PAM) market is another high growth market that supports modern application development methods through tools such as business process management suites. This market is expected to gain momentum over the 2012-2016 forecast period as enterprises look for more efficient ways to build and maintain mission critical applications.

Within the Business Intelligence market, End-User Query, Reporting, and Analysis as well as Advanced Analytics show high relative growth. This pair of markets will experience growth in the high single digits in 2013 and beyond. The mushrooming growth in data and the need to leverage this data in real time is driving growth across the analytics markets. From a competitive standpoint, the market leaders include SAP, IBM, SAS, and Oracle, while the second tier is fiercely disputed by vendors such as MicroStrategy, QlikTech, Information Builders Inc., Tableau Software, Actuate Corp., Panorama Software, and TIBCO. These two markets combined are expected to grow at a compound annual growth rate (CAGR) of 8.6% through 2016.

"Across the AD&D markets, higher growth is being experienced where markets are aligning with or supporting mobile, cloud, social, and big data areas," said Stephen D. Hendrick, group vice president for Application Development & Deployment research at IDC. "We expect growth in these areas to remain strong across the entire 2012-2016 forecast period."

From an overall vendor analysis, IDC's latest vendor share report for 1H12 shows how the competitive scenario of the AD&D market is dominated by 3 vendors – Oracle, IBM, and Microsoft – which hold a combined market share of 54.7%. Despite the leadership position of these vendors, the AD&D markets continue to evolve and transform, providing many opportunities for vendors who place a premium on innovation.

A graphic showing worldwide market share for the top 10 applications development & deployment software vendors during the first half of 2012 is available at Instructions on how to embed this graphic into online news articles and social media can be found by viewing this press release on

IDC's Worldwide Semiannual Software Tracker provides total market size and vendor share for the eighty-two segments of the global software market. Measurement for this tracker is total software revenue, which includes license plus maintenance plus SaaS and other subscription revenue. The Tracker covers more than 800 software vendors across a total of 49 countries globally. Annual five-year market forecasts for this Tracker are updated semiannually and include five-year annual market projections. Forecasts are available at worldwide, regional, and country levels.

For more information about IDC's Worldwide Semiannual Software Trackers, please contact Kathy Nagamine at 650-350-6423 or [email protected].

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 48 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events' company. You can learn more about IDC by visiting

All product and company names may be trademarks or registered trademarks of their respective holders.

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