Weblogic Authors: Elizabeth White, Michael Meiner, Michael Bushong, Avi Rosenthal

News Feed Item

Rainmaker Systems Appoints Mallorie Burak Chief Financial Officer

Incoming CFO to Join CEO Donald J. Massaro in Today's Investor Conference Call to Introduce Newly Appointed Leadership

CAMPBELL, CA -- (Marketwire) -- 01/17/13 -- Rainmaker Systems, Inc. (NASDAQ: RMKR), a leading global e-Commerce software company that helps multi-national companies address the B2B market by maximizing sales revenue for their products and services, announced today that it has appointed Mallorie Burak as the company's Chief Financial Officer, effective January 24, 2013.

Ms. Burak will be responsible for all of the company's finance operations, which will be migrated to Rainmaker's Silicon Valley headquarters in Campbell, CA. Ms. Burak will succeed Timothy Burns, who is assisting with the finance migration from his office at the company's Austin, Texas, facility. Upon the completion of the transition, Mr. Burns intends to leave the company to pursue other interests in the Austin area.

"Mallorie Burak is a highly capable and strategic CFO," said Rainmaker Chief Executive Officer Donald J. Massaro, who joined the company last month. "She will be central to a new executive team that is launching a comprehensive 2013 initiative designed to convert Rainmaker's technology leadership into market leadership. Our immediate goal is to quickly enable Rainmaker to leverage our Grow Commerce platform's extensive scale and achieve strong, sustainable growth and profitability. Our first action to pave the way for this initiative is to migrate finance operations currently residing in our Austin, Texas facility and bring them under one roof at corporate headquarters in Silicon Valley. We are especially grateful to Mallorie's Austin-based predecessor, Tim Burns, for helping to manage this transition. Tim has served admirably in a number of executive management roles at Rainmaker. We appreciate Tim's contributions and commitment during his tenure at Rainmaker, and we wish him well in his future endeavors."

"I am extremely energized to join my longtime mentor Don Massaro and the extraordinary team he is bringing together at Rainmaker Systems," Ms. Burak said. "We are committed to a long-term strategy and financial plan necessary to achieve rapid growth, high gross margins, sustainable profitability and a strong balance sheet -- which all translate into greater performance for shareholders."

With more than two decades of financial management, strategic insight and profitable growth experience, Ms. Burak officially assumes her duties on January 24. She will join Rainmaker from Foodlink, where she was Chief Financial Officer. Ms. Burak has worked with companies ranging from start-ups, to Fortune 500 global leaders. Under her leadership as Principal Financial Officer at Southwall Technologies, the company returned to profitability and strengthened its balance sheet significantly, enabling investment in new growth opportunities and global expansion. Before joining Southwall, she was Finance Director for the Communications Global Business Unit at Oracle Corporation. Prior to Oracle, Ms. Burak served as Director of Revenue at Portal Software (acquired by Oracle). She has also held various financial management positions with Silicon Valley companies, including Hewlett Packard, TrueSAN Networks, and Zilog.

Ms. Burak holds an MBA and B.S. in Business Administration from San Jose State University.

Investor Conference Call Today

Rainmaker Systems has scheduled an investor conference call to introduce newly appointed Chief Executive Officer Donald J. Massaro and incoming Chief Financial Officer Mallorie Burak. The investor call is scheduled for 1:30 p.m. Pacific Standard Time (4:30 p.m. EST) Thursday, January 17, 2013.

What: Rainmaker Investor Call to Introduce Newly Appointed CEO Donald J. Massaro and incoming CFO Mallorie Burak

When: Thursday, January 17, 2013, at 1:30 p.m. Pacific Standard Time (4:30 p.m. EST)

Webcast: A live and archived webcast of the conference call can be accessed from the investors section of Rainmaker's website at www.rainmakersystems.com.

Dial In: To access the live call, dial 1 866-696-5910 and request the "Rainmaker" call. Passcode 5253422.

Replay: An audio replay of the conference call can be accessed at 1 800-408-3053. The replay will be available starting two hours after the call and remain in effect for one week. The required pass code is 4544079.

For more information on Rainmaker products and solutions, visit

About Rainmaker

Rainmaker is an e-Commerce software company that helps multi-national companies address the B2B market by maximizing sales revenue for their products and services. The Rainmaker e-Commerce platform can be enhanced with Rainmaker global customer assist agents to maximize revenue and customer satisfaction throughout the entire customer life cycle. For more information, visit http://www.rainmakersystems.com or call 800-631-1545.

Robert Ferri Partners
Robert Ferri
415-575-1589 (direct)
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
SYS-CON Events announced today that Coalfire will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Coalfire is the trusted leader in cybersecurity risk management and compliance services. Coalfire integrates advisory and technical assessments and recommendations to the corporate directors, executives, boards, and IT organizations for global brands and organizations in the technology, cloud, health...
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
The Internet of Things (IoT), in all its myriad manifestations, has great potential. Much of that potential comes from the evolving data management and analytic (DMA) technologies and processes that allow us to gain insight from all of the IoT data that can be generated and gathered. This potential may never be met as those data sets are tied to specific industry verticals and single markets, with no clear way to use IoT data and sensor analytics to fulfill the hype being given the IoT today.
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
A completely new computing platform is on the horizon. They’re called Microservers by some, ARM Servers by others, and sometimes even ARM-based Servers. No matter what you call them, Microservers will have a huge impact on the data center and on server computing in general. Although few people are familiar with Microservers today, their impact will be felt very soon. This is a new category of computing platform that is available today and is predicted to have triple-digit growth rates for some ...
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining sensor...
SYS-CON Events announced today that SoftNet Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. SoftNet Solutions specializes in Enterprise Solutions for Hadoop and Big Data. It offers customers the most open, robust, and value-conscious portfolio of solutions, services, and tools for the shortest route to success with Big Data. The unique differentiator is the ability to architect and ...
SYS-CON Events announced today that MathFreeOn will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MathFreeOn is Software as a Service (SaaS) used in Engineering and Math education. Write scripts and solve math problems online. MathFreeOn provides online courses for beginners or amateurs who have difficulties in writing scripts. In accordance with various mathematical topics, there are more tha...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
@ThingsExpo has been named the Top 5 Most Influential Internet of Things Brand by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.' Onalytica analyzed Twitter conversations around the #IoT debate to uncover the most influential brands and individuals driving the conversation. Onalytica captured data from 56,224 users. The PageRank based methodology they use to extract influencers on a particular topic (tweets mentioning #InternetofThings or #IoT in this ...
SYS-CON Events announced today that Niagara Networks will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
In an era of historic innovation fueled by unprecedented access to data and technology, the low cost and risk of entering new markets has leveled the playing field for business. Today, any ambitious innovator can easily introduce a new application or product that can reinvent business models and transform the client experience. In their Day 2 Keynote at 19th Cloud Expo, Mercer Rowe, IBM Vice President of Strategic Alliances, and Raejeanne Skillern, Intel Vice President of Data Center Group and ...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Virgil consists of an open-source encryption library, which implements Cryptographic Message Syntax (CMS) and Elliptic Curve Integrated Encryption Scheme (ECIES) (including RSA schema), a Key Management API, and a cloud-based Key Management Service (Virgil Keys). The Virgil Keys Service consists of a public key service and a private key escrow service. 

Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...