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I Live Here, I Give Here's Amplify Austin Raises $2,796,151 in 24 Hours

A total of more than $2,796,151 will Benefit Central Texas nonprofits

AUSTIN, Texas, March 6, 2013 /PRNewswire/ -- It's being called the biggest single day of charitable giving in Central Texas history. More than 20,000 donations—totaling more than $2,796,151—were made to more than 300 Central Texas nonprofits in 24 hours during I Live Here, I Give Here's first annual Amplify Austin day, which began at 7 p.m. on March 4 and ended at 7 p.m. on March 5, 2013.

"Amplify Austin is a new program of I Live Here, I Give Here®, and our inaugural goal was $1 million, which we nearly tripled," said CEO and Founder of I Live Here, I Give Here, Patsy Woods Martin. "But this $2,796,151 is a testament to the passion our community has for our nonprofits and our shared desire to give where we live and become number one on the most GIVING city list, as well."

A "stretch pool" of an additional $160,000 was provided by Amplify Austin sponsors, University Federal Credit Union ($100K) and Austin Community Foundation ($60K), bringing the total amount raised to more than $2,796,151. The stretch pool will be distributed to more than 300 nonprofits that received donations during Amplify Austin. Each nonprofit will receive a portion of the stretch pool on a pro rata basis based on the total amount of their Amplify Austin donations.

"With more than 20,000 individual donations, the people of Central Texas proved that they are both generous and dedicated to improving our community," said Tony Budet, CEO of University Federal Credit Union. "It's an honor to be a part of something that will truly make a difference in this place we call home."

Each of the participating nonprofits received at least one gift through AmplifyATX.org.

In addition to the $2,796,151, employees of Samsung, Applied Materials and Dell made Amplify Austin gifts using their corporate giving tools. These numbers have not been reported at this time.

To stay true to our live music roots, throughout the day, randomly selected donors won impromptu serenades from some of the city's most cherished singer/songwriters. Although only a handful of people won the in-person performances, everyone who donated received an e-tribute from Austin's own, Kat Edmondson.

Amplify Austin attracted gifts from 48 states, 4 U.S. territories and 13 foreign countries.

About I Live Here, I Give Here®

I Live Here, I Give Here® is a community-focused campaign to educate and inspire people to give more and more people to give.  Many of our programs such as, See Jane Give, Give Back Jack, Austin Involved and Amplify Austin are designed to encourage the participants to find the issue they care most about and take action to become part of the solution. We change attitudes; we change behaviors; we change lives. www.ilivehereigivehere.org.

About University Federal Credit Union (UFCU)

Exceeding $1.5 billion in assets, UFCU is Austin's largest locally-owned financial institution and serves over 156,000 members in the Austin and Galveston areas. UFCU provides a variety of products, services and education programs to meet your needs through all phases of your life. To learn more about UFCU's products and services, including low rate auto loans, visit www.ufcu.org

Karen Frost

Erin Ochoa or Levente Smith

[email protected]

Elizabeth Christian & Associates

512.423.2406

512.472.9599

 

SOURCE Amplify Austin

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