Welcome!

Weblogic Authors: Yeshim Deniz, Elizabeth White, Michael Meiner, Michael Bushong, Avi Rosenthal

Blog Feed Post

Challenges ahead for European ISVs

[London, 30 January 2014] Independent software vendors (ISVs) are set for an interesting year or two, with vendors looking to engage their influence over customers and with customers thinking more carefully about what they buy and how they buy it. Enterprise software will be a particular focus with spending continuing to exhibit the strongest annual growth of all IT sectors - rising to 6.8% in 2014 (from an already sector-leading 5.2% in 2013) according to Gartner.

This recognition of changing customer IT strategies in response to the impact of new technologies and how ISVs need to respond will be a major focus at the European ISV Convention in London, 26th March 2014 (www.isvconvention.com ). Now in its 7th year this year's convention will attract even more attention from European software companies and developers looking to see who to work with, which technology areas are being invested in, and how to tap the increased support that major vendors are now putting behind ISVs.

The convention will feature a keynote from Gartner's Mark Paine who says: "The Nexus of Forces (the convergence and mutual reinforcement of the four interdependent trends: social interaction, mobility, cloud, and information) has had profound effects on what technology is now significant and who buys it. The advancements in Big Data, business intelligence and Hybrid cloud platforms introduces different buyers of these products."

In his presentation, Mark Paine will outline the opportunities provided by these technologies and the reasons companies are choosing them. He will also share insight into the CXO priorities and the business drivers influencing them. Mark will then explain the shift in customer buying behaviours and will recommend ways for ISVs to succeed in selling to these 'new' customers.

Other presentations from Oracle, IBM and Microsoft will provide further insight into the key technology trends impacting the software industry and highlight the growth opportunities specifically for big data, business intelligence and hybrid IT solutions, making the event a "must attend" for directors of European ISVs who are being faced with important decisions on where to invest their resources.

The theme of the European ISV Convention 2014 is Innovation, Intelligence and Integration - driving better business outcomes, picking up the ideas of rising demand from customers for new software that enables working with diverse and growing data across a proliferation of new connected devices and with new types of partner to deliver success. Leading platform technology companies and distributors who are driving application development in the European market and participating in the convention include: IBM, Microsoft, Oracle, Ingram Micro, Jaspersoft, SafeNet, and Avnet. ISVWorld, the world's most comprehensive database of software products and vendors will also be supporting the convention as a partner.

The European ISV Convention 2014 will take place at the Lancaster London Hotel, on 26 March 2014. ISVs wishing to attend the convention and vendors or service providers interested in sponsorship opportunities can find further information at: www.isvconvention.com. The convention will end with a gala dinner at which the winners of the European IT & Software Excellence Awards 2014 will be announced. Full details of the awards can be found at www.iteawards.com

About IT Europa
IT Europa is the leading provider of strategic business intelligence, news and analysis on the European IT marketplace and the primary channels that serve it. The company publishes European channel publications such as the IT Europa Newsletter, markets a range of database reports and organises European conferences and events for the IT and Telecoms sectors. For further details visit: www.iteuropa.com

For further information contact:
Alan Norman
Tel: +44 (0) 1895 454 604
Email: [email protected]

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

IoT & Smart Cities Stories
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...