Welcome!

Weblogic Authors: Yeshim Deniz, Elizabeth White, Michael Meiner, Michael Bushong, Avi Rosenthal

Related Topics: Java IoT, Weblogic

Java IoT: Article

BEA "Fires" SYS-CON, Launches New WebLogic Magazine

JDJ News Desk talks to WLDJ for its response.

  • Read IBM Has Widened Its Lead Over BEA, Gartner Confirms

    On Monday, May 17, 2004, Fawcette Technical Publications distributed an open letter from BEA asking for support for a new BEA magazine. The letter came just hours after WLDJ's May/June digital edition was published.

    "BEA Systems vice president of developer marketing, Cornelius Willis, writes an open letter to all BEA partners highlighting BEA's new partnership with Fawcette Technical Publications, Inc. and promoting WebLogic Pro to the partner community," said the e-mail. "The letter also explains the end of BEA's publishing relationship with SYS-CON."

    Following is a copy of Willis's letter:

    "To: BEA Strategic Partners
    From: Cornelius Willis, Vice President of Developer Marketing, BEA Systems
    Re: BEA's Transition to WebLogic Pro

    In February of 2004, BEA terminated its agreement with SYS-CON Media to publish the BEA WebLogic Developer's Journal, including any licenses to use BEA trademarks. We are no longer supporting this publisher with sponsorship of any publications.

    We are excited to be embarking on our new relationship with Fawcette Technical Publications, and launching a new magazine called WebLogic Pro. We're confident that WebLogic Pro will be an outstanding editorial product. It is the only publication we are recommending to our business partners for their articles and technical support. WebLogic Pro is the official magazine serving BEA's developer community, and the only publication licensed to use BEA trademarks at this time. WebLogic Pro is a free magazine, provided to any qualified subscriber.

    The first issue of the magazine will be distributed at eWorld in San Francisco. It will feature a cover story written by BEA CTO Scott Dietzen, and several articles and columns on SOA, including a guest feature from Gartner's Daryl Plummer.

    If you would like more information about BEA's new magazine, WebLogic Pro, please visit the Web site.

    We look forward to continuing to support you. Our new WebLogic Pro magazine joins a number of other exciting developer community efforts we are launching this spring, including greater online outreach, online developer education programs and more.

    Best Regards,
    Cornelius Willis"

    "We congratulate Willis and BEA on their announcement and wish them much success and good luck with their new magazine," said Jeremy Geelan, publisher of SYS-CON's WLDJ, the leading independent magazine for WebLogic professionals. "We have no doubt that this new magazine will be a great additional resource for BEA's customers and their user community. We wish them good luck."

    Geelan and Miles Silverman, vice president of sales and marketing at SYS-CON, spoke with the JDJ News Desk about the announcement

    JDJ News Desk: What does this announcement mean for WLDJ?
    Geelan:
    Nothing. We launched WLDJ almost three years ago as an independent magazine to serve the WebLogic professional community, the same way we announced WebSphere Journal to serve IBM's WebSphere customers. We are successfully reaching all of our readers not only with WLDJ and WebSphere Journal but with all of our 14 leading i-technology magazines. WLDJ today is still a leading independent magazine, but with a much larger qualified circulation than three years ago. It is serving more BEA customers than BEA is aware of.

    JDJ News Desk: What about the publishing contract Willis is talking about?
    Geelan:
    WLDJ has always been a leading independent voice for WebLogic professionals and always will be. It is an independent magazine that offers the best editorial content to its readers and the best advertising opportunities for its advertising partners. We think we are doing an exceptional job at that. WLDJ is a registered trademark of SYS-CON Media. We announced and started publishing both WLDJ and WebSphere Journal as a result of a demand from our readers and our advertising partners. The decision to launch WLDJ wasn't made by BEA and the decision to launch WebSphere Journal wasn't made by IBM. They are both independent SYS-CON magazines. Having said that, it makes sense for BEA to advertise in WLDJ and it makes sense for IBM to advertise in WebSphere Journal. That's entirely their decision and does not have any impact on what we do as an independent publisher.

    JDJ News Desk: Miles, how did BEA's announcement affect WLDJ advertising sales?
    Silverman: Great! It had a terrific impact on WLDJ's advertising sales. Our current issue, which will be available at eWorld, has the strongest ad revenue so far this year. The main reason for that is the incomparable value we bring to our advertising partners for every dollar they invest in WLDJ.

    We recently announced our membership in BPA. This will provide our advertisers with the exact circulation information for WLDJ, allowing them to compare it to other alternatives available to them and enabling them to make an educated decision. Also important is that WLDJ is an independent magazine published by the world's leading i-technology magazine publisher, and our readers trust its content more than any other resource.

    From our advertising partners' point of view, as Jeremy pointed out we reach more WebLogic readers and BEA customers than BEA knows about.

    JDJ News Desk: How is that possible?
    Silverman:
    If a company decides to purchase and implement a certain software toolset, contractual details in many organizations are typically handled by purchasing departments. Software vendors will have the information and the customer contact details of their customers but their point contact in many cases is the same person who buys light bulbs, chairs, and office supplies in addition to software and hardware. He or she is not the developer or the user of the software of these companies.

    Software professionals come to publishers such as SYS-CON for a magazine they want to read. Our readers are not the purchasing agents. We launched WLDJ at the request of our readers, who wanted more WebLogic-specific topics. They wanted to see a magazine targeted directly to their daily work and interests. Out of the 1.2 million readers we reach every month, more than 40,000 are individually qualified to be WLDJ readers. That's why BEA comes to publishers, including WLDJ to promote and bring attendees to their eWorld as we are doing for them right now, and we help Sun to bring attendees to JavaOne. Magazine publishers are in the business of publishing magazines, so that's what we do best, reach thousands, and in many cases millions, of readers with a message.

     

  • More Stories By Java News Desk

    JDJ News Desk monitors the world of Java to present IT professionals with updates on technology advances, business trends, new products and standards in the Java and i-technology space.

    Comments (2) View Comments

    Share your thoughts on this story.

    Add your comment
    You must be signed in to add a comment. Sign-in | Register

    In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


    Most Recent Comments
    Rasmus Lund 05/21/04 04:30:19 AM EDT

    I think WLDJ could use some healthy competition. In my opinion WLDJ has really crappy content and lousy editing. I have subscibed to the magazine for a year - and I haven''t opened the last couple of magazines at all. It seems that WLDJ let newcommers to a technolgy write articles for other newcommers. Nothing for me in the magazine. Hope some competition will force WLDJ to become better.

    WLDJ Reader 05/20/04 09:46:36 AM EDT

    Does Cornelius think he still works for Microsoft? Why would you do such a stupid thing? JDJ and WLDJ are your friends now Mr Willis. How long will it take to get your brain adjusted from Microsoft to J2EE? Your are working for BEA now and doing a great job you moron. Vice president of developer marketing? What a hell are you doing?

    @ThingsExpo Stories
    In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
    "There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
    "Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
    Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
    Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
    "Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
    "MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
    SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
    "IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
    SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
    "Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
    Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
    It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
    WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
    A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
    SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
    Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
    To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
    An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics gr...
    When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things’). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing? IoT is not about the devices, it’s about the data consumed and generated. The devices are tools, mechanisms, conduits. In his session at Internet of Things at Cloud Expo | DXWor...