Welcome!

Weblogic Authors: Yeshim Deniz, Elizabeth White, Michael Meiner, Michael Bushong, Avi Rosenthal

Related Topics: @CloudExpo

@CloudExpo: Article

Bringing Cloud Computing Down to Earth

Three Key Network-related Issues Need to be Addressed: Automation, Capacity and Security

Whether you’re a small business considering cloud services or an enterprise contemplating public or private cloud services, it pays to understand some of the technical challenges and players likely to have a significant impact on the availability, security and costs of those services. Cloud computing is a game changer, and it may also pay to know who could win or lose as IT services are decoupled from specialized hardware in specific locations.

Don’t let the endless list of companies proclaiming cloud leadership confuse you that the world has already embraced cloud; there is a vast difference between using cloud services to deliver software as a service and delivering cloud IT services in a multi-tenant public environment. There is also a sizable gap between cloud announcements, cloud revenue and enterprise-ready cloud services.

Vendors who best address the gap between true cloud requirements and today’s whirlwind of proclamations will be tomorrow’s winners as computing processes and storage requirements shift from endpoints and custom hardware to networks and netbooks. Investors who understand the difference between proclamations and critical technologies will make better decisions. Networking pros who understand the ramifications of this shift will have more influence over their career development.

I’ve been in the networking industry for most of the last nine years, so my perspective is understandably network-centric. My list of critical technical challenges focus on networking, because I think that this area hasn’t been adequately discussed in the haze of vendor cloud positioning exercises; and I think networks will be more strategic to the cloud than they are to the LAN or WAN.

There are at least three network-centric technology challenges when it comes to cloud computing: 1) network automation and management; 2) capacity; and 3) security.

The Case for Network Automation

Virtualization set the stage for cloud computing by decoupling applications and operating systems from hardware. Some even suggest that virtualization software is an operating system. That decoupling combined with VMotion enables considerable savings in how servers are utilized. Racks of specialized servers kept on 24/7 in case they’re needed can be converted into smaller racks of more powerful blade servers distributed around the world to exploit off peak power turned on as they’re needed.

The larger the pool of blade servers that can be utilized as needed the higher the energy savings. Check out this product efficiency calculator at the Cisco data center blog. Today’s network infrastructure (infrastructure 1.0) contains millions of specialized servers connected by complex, growing networks wasting huge amounts of energy, from electricity to the human capital required for changes, configuration and a host of mundane, yet specialized tasks.

The Increasingly Unbearable Human Capital Factor

These tasks engage ranks of network administrators manually managing everything from spreadsheets of IP addresses (otherwise known as IP address management or IPAM) to DNS/DHCP, RADIUS, NTP and TFTP. You can call these services core network services, or one of the last bastions of manual labor and expense in IT. Manual labor gets increasingly expensive (even on a per IP address basis) as networks grow and outage risks increase with every new device and network added.

Committees form as networks grow in an effort to avoid the risk of outage and exercise better control over the availability, security and scalability of the network, not to mention the performance of applications. Yet these committees add extra time and resources and expense to every network change, increasing expenses further in an effort to reduce risk. This “necessary bureaucracy” required (at least with manually managed networks) severely constrains the ability of an organization to embrace the flexibility and consolidation enabled by virtualization and cloud.

While network automation (or the automation of core network services) can deliver sizable capital and operating expense savings it also helps companies position themselves for the coming era of virtualization and cloud computing. Yes its true: some of the most mundane, even boring tasks required to keep a network available will become even more strategic to the next big era of computing.

The Case for more Network Capacity

I’m on a panel in late May at the Strategic News Service Future in Review conference on dynamic infrastructure (infrastructure 2.0), along with Richard Kagan from Infoblox, Doug Gourlay from Cisco, Erik Giesa from F5 Networks and Mark Thiele from VMware. I fully expect Cisco and F5 Networks to take viewers through the massive network requirements involved in shifting loads from one location to another.

You can watch Cisco’s Gourlay (via YouTube) talk about the sheer load, operating and cash requirements (before movement is added) of a data center during a recent Infrastructure 2.0 event. Here on YouTube, about 5 minutes in you can watch Gourlay talk about the new network requirements of virtualization and cloud services and about the load requirements 8 minutes in here on YouTube.

The business case for this level of mobility is especially powerful for the larger enterprise and service provider. And I think it is this business case that will drive the next round of investment in network infrastructure. Cisco’s recent Unified Computing announcement, and recent IBM/Juniper announcements and IBM/Sun discussions all point to the synergy between networks, applications, endpoints and virtualized services.

I’m still waiting for a networking vendor to announce its own branded OEM netbook, similar to how Cisco entered VoIP years ago with Cisco branded OEM phones.

The blade server loaded with virtualization software is called a hypervisor. One of the most important network implications of the hypervisor is that the network actually terminates inside the blade server. This could explain to those preoccupied with the blade server portion of Cisco’s recent announcement how strategic the hypervisor is to the network.

The (Infrastructure 2.0) network will ultimately be built on meshes of ever more powerful blade servers connected by ever more powerful networks capable of ever more powerful load transport managed by new generations of specialized appliances delivering unprecedented levels of automation and management. Specialization will shift from the hardware in the core of the network (starting with blade servers) to the hardware automating and managing the network.

Strategic Specialization Driving Unprecedented Automation and Commoditization

The increasing levels of movement and load and the business case enabled by virtualization and cloud computing will make management and automation strategic to the cloud. That strategic payoff will justify and support specialization while commodity functions will increasingly shift to software on commoditized blades.

Those who miss the strategic payoff of network automation will learn a painful lesson: adding higher velocities of change to a manually administered network drives up expenses and erodes the business case for virtualization and cloud computing. Virtualization cannot thrive on a network run by checklists and committees You can read a recent blog by Cisco's James Urquhart addressing the critical role that core network service automation plays in the evolution to Infrastructure 2.0.

As commoditization spreads through populations of servers and switches and routers, intelligence and automation will shift from spreadsheets and manual labor intensive freeware to a new generation of specialized, powerful appliances specifically designed to unleash the power of automation through ever larger and more geographically dispersed Grids. Those vendors designed in, perhaps through partnerships and/or preloaded software will have strategic advantages over those still caught up in the monetization of complexity and control that played a key part in the growth of the network hardware appliance industry.

We saw the same effect in the application delivery space as load balancers were commoditized and intelligence and specialization were designed into new layer 4-7 application front ends. New application delivery demands forced new functionality into specialized network appliances and established a booming industry made up by the likes of F5 Networks, Cisco and others. New levels of load and mobility will require more network capacity and more automation and management.

The Hazy Cloud Security Story

When virtualization entered the data center it indirectly drove a meme explosion around virtualization security. Those driving virtualization into production were in effect colliding two worlds of IT not used to working together: devtest (operations) and network security. Of all of the virtualization players, VMware got this first and created an ecosystem and making an acquisition that enabled the first serious security offering from a virtualization vendor.

As virtualization is a critical enabler of cloud computing, enabling the dynamic movement of processing power from one location to another (the decoupling of application from hardware), the virtualization security issues only get more complex in a cloud environment. For an entertaining deep dive try out Chris Hoff’s "The Frog who would be King" PowerPoint deck. Or try his blog on PCI compliance in the cloud.

In essence, the very dynamic mobility of a cloud computing environment wreaks havoc on static network security infrastructure. The same old attacks suddenly get new cloud attack vectors and new, ever larger hordes of available treasure. While Google and Amazon often deny cloud security issues by issuing blanket statements, their cloud efforts are clearly focused on businesses and consumers less concerned about security risks and compliance. Other cloud providers may have a similar approach.

That isn’t to say that they haven’t solved critical security issues, just that they haven’t been very open in discussing them. For those of us all to aware of the virtualization security surprise and its impact on VLAN spaghetti (the anti-cloud), cloud security proclamations only deliver a hazy picture of an image that needs to be very clear to enterprise IT execs.

The Triple Play

Looking forward I think the three dynamics of network automation, capacity and security will create new opportunities for vendors and network pros who understand the strategic shift enabled by cloud and the technological barriers or issues. More and more it appears that IT services will evolve and force new partnerships and potentials and shift specialization into new areas of IT that enable greater automation and mobility. That will enable new security and capacity capabilities.

As Cisco, Microsoft, VMware, Juniper, IBM and Sun place their bets in various forms of partnership or collaboration it seems clear that whoever offers the most dynamic infrastructure with the most effective security and greatest capacity will have a strategic advantage selling to large enterprises and service providers. That advantage could put incredible pressures on those who have yet to articulate and deliver on the new vision.

The winners’ main competitors may end up being Google and Amazon instead of the usual assortment of category competitors; as those categories may become extinct.

I am a senior director at Infoblox. You can follow my comments in real time at www.twitter.com/archimedius. Or you can join the Infrastructure 2.0 conversation at the new Infra20.com blog.

More Stories By Greg Ness

Gregory Ness is the VP of Marketing of Vidder and has over 30 years of experience in marketing technology, B2B and consumer products and services. Prior to Vidder, he was VP of Marketing at cloud migration pioneer CloudVelox. Before CloudVelox he held marketing leadership positions at Vantage Data Centers, Infoblox (BLOX), BlueLane Technologies (VMW), Redline Networks (JNPR), IntruVert (INTC) and ShoreTel (SHOR). He has a BA from Reed College and an MA from The University of Texas at Austin. He has spoken on virtualization, networking, security and cloud computing topics at numerous conferences including CiscoLive, Interop and Future in Review.

@ThingsExpo Stories
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc...
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide.
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
DXWorldEXPO LLC announced today that ICC-USA, a computer systems integrator and server manufacturing company focused on developing products and product appliances, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City. ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
In an era of historic innovation fueled by unprecedented access to data and technology, the low cost and risk of entering new markets has leveled the playing field for business. Today, any ambitious innovator can easily introduce a new application or product that can reinvent business models and transform the client experience. In their Day 2 Keynote at 19th Cloud Expo, Mercer Rowe, IBM Vice President of Strategic Alliances, and Raejeanne Skillern, Intel Vice President of Data Center Group and ...
Founded in 2000, Chetu Inc. is a global provider of customized software development solutions and IT staff augmentation services for software technology providers. By providing clients with unparalleled niche technology expertise and industry experience, Chetu has become the premiere long-term, back-end software development partner for start-ups, SMBs, and Fortune 500 companies. Chetu is headquartered in Plantation, Florida, with thirteen offices throughout the U.S. and abroad.
Bill Schmarzo, author of "Big Data: Understanding How Data Powers Big Business" and "Big Data MBA: Driving Business Strategies with Data Science," is responsible for setting the strategy and defining the Big Data service offerings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He's written several white papers, is an avid blogge...
"We are a well-established player in the application life cycle management market and we also have a very strong version control product," stated Flint Brenton, CEO of CollabNet,, in this SYS-CON.tv interview at 18th Cloud Expo at the Javits Center in New York City, NY.
It is of utmost importance for the future success of WebRTC to ensure that interoperability is operational between web browsers and any WebRTC-compliant client. To be guaranteed as operational and effective, interoperability must be tested extensively by establishing WebRTC data and media connections between different web browsers running on different devices and operating systems. In his session at WebRTC Summit at @ThingsExpo, Dr. Alex Gouaillard, CEO and Founder of CoSMo Software, presented ...
Most people haven’t heard the word, “gamification,” even though they probably, and perhaps unwittingly, participate in it every day. Gamification is “the process of adding games or game-like elements to something (as a task) so as to encourage participation.” Further, gamification is about bringing game mechanics – rules, constructs, processes, and methods – into the real world in an effort to engage people. In his session at @ThingsExpo, Robert Endo, owner and engagement manager of Intrepid D...