Online Marketplace for New and Used Books, Music, Movies and Collectibles Expands Partnerships, Establishes International Presence and Accelerates Marketing with Modern Infrastructure

REDWOOD SHORES, Calif., April 1 /PRNewswire-FirstCall/ --

News Facts

• Alibris, the Internet's premier independent marketplace for sellers of new and used books, music, and movies, replaced an outdated Web site with one that uses Oracle(R) WebLogic Portal, a component of Oracle WebCenter Suite, which includes Enterprise 2.0 services, to help grow and diversify its lines of business.
• Taking advantage of Oracle's easy-to-use development environment, an eight-person team migrated the Alibris.com site in seven months. The company was also able to launch its first international site, Alibris U.K., as well as a number of new sections, including Collectibles and Alibris for Libraries, on its North American site quickly and without additional resources.
• The implementation has helped Alibris open a new line of business hosting marketplace sites for retail partners. For example, Alibris worked with Borders to create Borders Marketplace, a section of the Borders.com site that gives customers access to the entire Alibris inventory of more than 100 million used and out-of-print titles.
• In addition, by automating previously manual processes, Alibris was also able to redeploy editorial resources to alternate activities, increasing marketing campaign capacity and enabling more than 60 percent growth in sales from retention channels such as email marketing.

Supporting Quotes

• "Oracle WebLogic Portal has delivered a significant return on investment in a very short timeframe. We've seen revenue increases across the board since the deployment, and the platform's flexibility allows us to continue to roll out new sites, sections and features quickly and easily," said Liz Derr, Chief Operating Officer, Alibris.
• "One of the greatest advantages of using Oracle WebLogic Portal is that it was easy to integrate with our existing IT infrastructure. As a result, we didn't have to change our business processes or back end technology to see value from the implementation," said Liz Derr.

Supporting Resources

• Oracle WebCenter Suite
• Oracle WebLogic Portal
• Independent Analyst Reports on Oracle Software
• Download Oracle Software - Terms, conditions and restrictions apply.

About Alibris

Alibris is the premier online marketplace for sellers of new and used books, music items, and movies, as well as rare and out-of-print titles. We connect people who love books, music, and movies to the best independent sellers from 45 countries around the world. Our proprietary technology and advanced logistics allow us to offer more than 100 million used, new, and out-of-print titles to consumers, libraries, and retailers, which include Amazon.com, Barnes & Noble, Blackwell UK, Books-A-Million, Borders, Chapters Indigo, and Half.com. Founded in 1998 and acquired by Oak Hill Capital Partners in 2006, Alibris was named a "Fast 50" and a "Technology Fast 500" growth business by Deloitte. Alibris is a registered trademark.

About Oracle

Oracle (Nasdaq: ORCL) is the world's largest business software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

Trademarks

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SOURCE Oracle