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The new wave of Web applications are built on technologies such as AJAX and Microsoft Silverlight, which enable developers to build better, richer user experiences. These technologies bring a shift in how applications are organized, including a stronger separation of presentation from data. Technologies such as Language Integrated Query (LINQ) and ADO.NET Entity Framework and Data Services simplify the job of developers.

The ADO.NET Entity Framework raises the level of abstraction for data programming. It is the evolution of ADO.NET that allows developers to program in terms of the standard ADO.NET abstraction or in terms of persistent objects (ORM) and is built upon the standard ADO.NET Provider model. The Entity Framework introduces a set of services around the Entity Data Model (EDM) (a medium for defining domain models for an application).

The goal of ADO.NET Data Services is to enable applications to expose data as a REST-based data service that can be consumed by Web clients within a corporate network and across the Internet. The data service is reachable over HTTP, and URIs are used to identify the various pieces of information available through the service. Interactions with the data service happens in terms of HTTP verbs, such as GET, POST, PUT, and DELETE, and the data exchanged in those interactions is represented in simple formats, such as AtomPub and JavaScript Object Notation (JSON).

Speaker Bio: Michael Pizzo is a Principal Architect in the Data Programmability Team at Microsoft. He has been at the forefront of Data Access for the last 17 of his 20 years at Microsoft, including contributing to ODBC, OLEDB, ADO, ADO.NET and now the Entity Framework. Michael has been a member of the ANSI X3H2 Database Standards Group and a US representative in the ISO meeting that approved the SQLCLI as an extension to SQL92.

DataServices World at SOAWorld 2008 (June 24, 2008)

DataServices World (June 24, 2008) is about the confluence of databases, data warehousing, business intelligence, enterprise computing and Internet computing. Its focus is architectures and technologies for accessing data from heterogenous data sources and providing that data to consumers such as components, services and applications.

At DataServices World, chaired by Ken North, we'll uncover architecture and technology solutions for accessing, integrating and processing data from multiple sources while guaranteeing security and scalability. These solutions include robust, high-performance data access middleware, optimized databases, efficient protocol handling, tuned queries and state of the art data services. We'll be looking at technology of interest to CTOs, enterprise architects, system architects, information architects, developers, database gurus, consultants and analysts. Register Early and Save!

SOAWorld Conference & Expo 2008 East
June 23-24, 2008 at the Roosevelt Hotel in New York City
SOA World Conference & Expo 2008 East brings together the best minds in the business for a two-day conference that offers comprehensive coverage of SOA and what it means to enterprise IT today.

Service-oriented architectures (SOAs) have evolved over the past few years out of the original vision of loosely coupled web services replacing constrained, stovepiped applications throughout enterprise IT. Every major enterprise technology vendor today has developed its own SOA strategy, supported by innumerable mid-size companies and start-ups offering specific SOA aspects or entire solutions. This explosive growth in SOA technology is in response to a global demand--IDC estimates that spending on SOA services alone will grow from $8.6 billion to more than $33 billion by 2010.

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Attend SOA World Conference & Expo 2008 East and learn from more than 100 speakers about how SOA is transforming business – and the way IT and business managers think about their businesses, processes, and technology. The topics will include:

• Enterprise Mash-Ups

• SOA and Web 2.0

• SOBAs

• Patterns and Anti-Patterns

• Governance Enforcement

• AJAX RIA and SOA

• Run-Time Governance

• Wikis and Lightweight Software

• Policy-Driven SOA

• Complex Event Processing

• Windows Interoperability

• EAI Without the Cost

• Mixed Portal Environments

• Reference Architecture

SOA World Conference & Expo Sponsors
In 2007, SOA World Conference & Expo was sponsored by the world’s leading SOA companies including Active Endpoints, BEA Systems, Laszlo Systems, Nexaweb, TIBCO Software, WSO2, IBM, Parasoft, webMethods, Sybase, B-hive, iTKO, Managed Methods, Mellanox Technologies, Nastel, NextAxiom, RingCube, Two Roads Professional Resources, Web Age Solutions, Solstice Software, Fiorano Software, iTKO, Layer 7 Technologies, PushToTest, Ruby on Gears, Farata Systems, Tenfold, Thinstall, Trivera Technologies, BZMedia, Extension Media, GoingToMeet, ITtoolbox, Methods & Tools, SDTimes, Software Test & Performance, TechTracker Media, ZapThink, OASIS, and SOA Consortium.